Customer Case: E.ON drives strategy activation, significant sales improvement and stronger culture with Sparta

E.ON is one of the world’s largest electric utility service providers, which today operates in over 30 countries and serves over 33 million customers. In 2014, the company adopted a new strategy based around sustainable renewable energy and better serving the customers needs. For any global enterprise to successfully transform their company and adopt a new strategy, significant behavioural and […]

The Science Of High Performance At Work: Rituals, Habits & Behaviour

“You see, in life, lots of people know what to do, but few people actually do what they know. Knowing is not enough! You must take action.” — Tony Robbins We write a lot about workforce performance, personal development, improvement and winning behaviours here at Sparta, but a topic I wanted to dig into today is one […]

Real Sales Talk Podcast James Pember

Podcast: “The Secret To A High Performing Sales Team”

Recently Sparta CEO James Pember featured on the #RealSalesTalk podcast and discussed sales performance and building high performance teams. We covered the topics of sales compensation, engagement, employee retention, and the role of gamification in a modern sales environment. Watch the video below or view it here.

Podcast: “What drives a successful salesperson?”

Stjärnsäljarpodden (typically a Swedish-language only podcast) became the Star Sales Podcast when James Pember spoke about the topic “what drives a succesful sales person“. We touched on behaviour, sales rep psychology, why you NEED to give credit to your team for doing great work (even if it’s just showing up) and some deeper moments about life in […]

How to mix collaboration with competition inside a high performance sales team

We all know salespeople are competitive and that competition is a natural element of sales culture. That is precisely why sales competitions, “Sales Rep of the month”, President’s Club vacations and scoreboards are such classics within sales organisations. This also explains why many salespeople are such avid athletes or so interested in sports. Those competitive […]

The difference between healthy and unhealthy competition in sales

“Competition has been shown to be useful up to a certain point and no further, but cooperation, which is the thing we must strive for today, begins where competition leaves off” – Franklin D. Roosevelt We often talk about the idea of “healthy competition” when discussing how to run and motivate our sales teams. However, in […]

3 questions you need to ask yourself before starting a sales competition

Today, I wanted to just publish the 3 questions that I always ask myself before launching a new competition. I recommend printing these out and pinning them on your desk – they truly will help you save time by running better competitions and driving better results and a more engaged sales force! Of course, if you […]

3 things I learned about sales performance management in 2016

I think 2016 will go down in the history books as a landmark year for sales performance management. For the global community, this year has been tough, worrying and downright crazy at times. However, if we allow ourselves to ignore that and focus on our own little world for a while – it’s been a […]